Conferences & workshops organized by INCREMYS/SPARKNEO

Rewind to 1984, the era when Steve Jobs shook up the world of computing by introducing the Macintosh. An unprecedented discovery that challenged the status quo and opened a new era of computer accessibility.
Today, in the same spirit, Incremys steps forward to rethink SEO. We offer an end-to-end innovative approach intended to disrupt preconceived ideas.
This workshop aims to assist digital marketing leaders in understanding and exploiting the new context of content strategy - an era dominated by AI.
The goal? To enable a comprehensive strategic reflection on the definition of your content strategy, focusing on the dilemma of human-created content versus AI-generated content.
We propose a solid and functional framework for content strategy in 2024, encompassing all aspects of SEO to consider for maximizing your return on investment. Keywords, search intentions, facets, semantic cocoons, category/product/blog/local pages, distribution on marketplaces, we cover it all.
This experience will break down SEO into its essential components to clear the fog and simplify your strategic approach. To conclude, we will quickly present how our SaaS SEO platform implements this evolving content strategy.
So, are you ready to follow in the innovative footsteps of Steve Jobs and rethink your SEO? Join us for this groundbreaking workshop. With Incremys, change the face of SEO, as the Macintosh changed computing.

Rewind to 1984, the era when Steve Jobs shook up the world of computing by introducing the Macintosh. An unprecedented discovery that challenged the status quo and opened a new era of computer accessibility.

Today, in the same spirit, Incremys steps forward to rethink SEO. We offer an end-to-end innovative approach intended to disrupt preconceived ideas.

This workshop aims to assist digital marketing leaders in understanding and exploiting the new context of content strategy - an era dominated by AI.

The goal? To enable a comprehensive strategic reflection on the definition of your content strategy, focusing on the dilemma of human-created content versus AI-generated content.

We propose a solid and functional framework for content strategy in 2024, encompassing all aspects of SEO to consider for maximizing your return on investment. Keywords, search intentions, facets, semantic cocoons, category/product/blog/local pages, distribution on marketplaces, we cover it all.

This experience will break down SEO into its essential components to clear the fog and simplify your strategic approach. To conclude, we will quickly present how our SaaS SEO platform implements this evolving content strategy.

So, are you ready to follow in the innovative footsteps of Steve Jobs and rethink your SEO? Join us for this groundbreaking workshop. With Incremys, change the face of SEO, as the Macintosh changed computing.