Conferences & workshops organized by DATACOOK

24 March 2026 12h00 to 12h45 Masterclass 2 Masterclass

🚀 Customer Data Platform: The Incredibly Powerful Secret Behind Personalized Emails

Generic emails no longer work. The brands that perform best in CRM today send emails that feel written for each individual customer. But how can you personalize thousands or even millions of emails without spending weeks creating segments and manual rules?

In this workshop, discover how Datacook, the first AI-native Customer Data Platform built for marketers, enables you to automatically generate highly personalized emails based on each customer’s data and behavior.

You will see how the platform allows you to:

âś… Automatically analyze customer behavior (browsing, purchases, CRM data…)
âś… Identify the most relevant products, content, or offers for each individual
âś… Personalize emails automatically, without manual segmentation
âś… Continuously adapt messages as customer behavior evolves

📚 Real use cases and live demo: we will show exactly how emails personalize themselves automatically—and how powerful this approach can be for improving CRM performance.

🔥 Exclusive bonus: after the session, receive the catalog of 40 Datacook use cases, organized by objective (repeat purchase, cross-sell, LTV, retention, conversion…) and by industry.


Conference Moderators:

Elodie VAILLANT

Elodie VAILLANT
CEO – DATACOOK

Alexandre DELAGUILLAUMIE

Alexandre DELAGUILLAUMIE
Marketing Project Manager – DATACOOK

Datacook is the AI-native Customer Data Platform. The Datacook CDP transforms raw data into actionable crm use cases. Datacook: cleans, deduplicates, and reconciles data, calculates and visualizes KPIs, scores and segments customers, connects to activation tools, and personalizes campaign scenarios.

Stand C33 + Workshop

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24th, 25th & 26th March 2026

Paris Porte de Versailles Pavillon 4