Conferences & workshops organized by MAYDAY

24 March 2026 11h00 to 11h45 Masterclass 5 Masterclass

Agentic AI: What if your knowledge base became autonomous?

Generative AI paved the way.
Agentic AI is changing the rules of the game.
We are entering a new era: one in which a knowledge base no longer simply stores information, but reasons, acts, and improves itself.
For Customer Relations departments, the stakes are high: moving from static data to living knowledge. This is orchestrated by AI agents capable of navigating complex Knowledge Graphs, ensuring their own maintenance (self-healing), and explaining their decisions.
In this masterclass, Damien Popote, CEO and co-founder of Mayday, shares his vision and the concrete rules for leading this transformation:
  • How to transform a knowledge base into a truly autonomous Knowledge Manager.
  • How to guarantee reasoning transparency to build trustworthy AI.
  • How to achieve radical operational efficiency without dehumanizing the experience.

The goal is not to replace humans...
... It is to liberate them.
Freeing teams from mechanical tasks to finally deliver on the promise of 100% human customer service where it truly matters: in relationships, emotion, and brand preference.

Conference Moderator:

Damien POPOTE

Damien POPOTE
CEO & Co-founder – MAYDAY

25 March 2026 10h00 to 10h45 Masterclass 7 Masterclass

The hidden power of knowledge: BoursoBank & Mayday reveal business impact

Your agents' expertise is your most valuable asset, but it remains underutilized too often. In an ultra-competitive industry, the ability to transform knowledge into fast, accurate decisions is the primary driver of performance.

How do you turn static information into an immediate value-creation lever?

This is the challenge met by BoursoBank, the French leader in online banking, which placed Knowledge Management at the heart of its customer service. By intelligently structuring and deploying business expertise, BoursoBank turned knowledge into a true engine for growth and innovation.

The result? A 20-point NPS increase in just 6 months!

Join this masterclass and benefit from the feedback of Jérôme Maître, Director of Employee Experience at BoursoBank, alongside François Castro-Lara, Head of Marketing at Mayday.

On the agenda:

  • BoursoBank case study: challenges faced, strategic choices, methodology, and results achieved.
  • The AI era: why Knowledge Management has become essential for maintaining high-performance customer service.
  • Measuring business impact: how to drive CX improvements and advisor upskilling.
  • Collaborative management: keys to mastering the knowledge lifecycle over the long term.
  • Live Q&A: an interactive session with Jérôme and François to get concrete answers to your questions.

Don't miss this opportunity to learn from a successful project and transform your knowledge management into a genuine performance lever!


Conference Moderator:

François CASTRO-LARA

François CASTRO-LARA
Head of Marketing – MAYDAY

Speaker:

Jérôme MAÎTRE

Jérôme MAÎTRE
Director of Employee Experience – BOURSOBANK

Mayday (part of USU), the leading AI-driven knowledge management platform trusted by 150+ customer service teams to deliver the right knowledge at the right time and place. Unlock seamless customer experiences thanks to our powerful all-in-one suite: intelligent knowledge base, dynamic FAQ, and learning management system.

Stand F29 + Workshop

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24th, 25th & 26th March 2026

Paris Porte de Versailles Pavillon 4