Conferences & workshops organized by TOPS CONSULT

28 March 2024 11h00 to 11h45 Masterclass 6 Masterclass

Implementing Customer Culture is great! Sustaining it is even better!

Customer Culture episode 2 : management and steering ! In 2023 Tops Consult presented its 3-point methodology for implementing Customer Culture within the company. This year we present the logical but difficult continuation of this approach, the challenge of which is to last. Because it has a beginning but no end!

The points covered in this workshop relate to leadership, steering, the role of the players (management, ambassadors, referents), the organisation to be put in place, the pace and monitoring of performance indicators, etc.

The presentation will be given by TOPS Consult and the Operations Department of BRED Banque Populaire, who will share their experience after more than 2 years of piloting and leading the SMILE approach.

Speakers:

Didier SERRANT

Didier SERRANT
Associate director – TOPS CONSULT

Corinne LEGER-LICOINE

Corinne LEGER-LICOINE
Director of Operations – BRED BANQUE POPULAIRE

Hélène MASSERON

Hélène MASSERON
Support/Animation/Communication Operations Department – BRED BANQUE POPULAIRE

Since 2008, TOPS Consult has been helping companies to transform their Customer Relationships along 3 essential dimensions: Customer Culture, Customer Experience and Customer Feedback Management. Our approach favours the human factor, operationality and pragmatism for accepted and sustainable solutions.

E72 + Masterclass

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